Pricing for people, not products

Pricing in both theory and practice tends to be very product focused. In this webinar we will be taking an alternative approach and look at pricing with a focus on the people who are buying your products.

Aired: 14.10.2020

Contents

  1. How to price for people instead of products
  2. An additional and profitable approach to pricing
  3. What you can gain by pricing for people, not products
  4. What kind of data is needed for one to be able to price for people

Get the recording:

Hosted by:

Erik Kaunismäki

Pricing Automation Consultant, Pricen Software

Arhi Kivilahti

Retail Strategy Consultant, ADA Insights