Pricing resources
Free pricing tools, ebooks and webinar recordings
The BLACK FRIDAY PRICING BLUEPRINT 2025
Every year on Black Friday and Cyber Monday (BFCM), shoppers expect real discounts. Competition? Ruthless. Margins?...
Discount impact calculator
Do you calculate the discount impact before running a promotion? Discounts don’t just shave off revenue, they eat directly...
Margin Waterfall Chart Excel Template
Specifically designed for retail and E-commerce pricing professionals
Master Your Profitability with Our Free Margin...
Competitor Pricing Strategy Analyzer
The Competitor Pricing Strategy Analyzer is a free Google Sheets tool designed to help you gain deeper insights into...
Running an Omnibus Compliant Ecommerce profitably
The Omnibus Directive is set into force in many European countries, adding pricing transparency for consumers....
Pricing for people, not products
Pricing in both theory and practice tends to be very product focused. In this webinar we will be taking an alternative...
Discount Campaign Pricing Simulator
Calculate and compare your campaign outcomes
Utilizing demand modeling data generated by Pricen’s AI, this simulator...
Basics of Markdown Pricing
Get the tools you need to make informed decisions on markdown pricing
Maintaining a good level of inventory has been a significant...
Omnibus Directive Legal Research Paper
How to prepare your pricing for compliance
EU has been preparing a directive (Directive 98/6/EC), more commonly...
Markdown Pricing for Seasonal Product Sell-Out
This webinar explores Markdown Pricing and how it can be used for selling out seasonal products and clearing...
Ethical issues of pricing
Do you think it is ethically acceptable that the price of face masks is so high that some cannot afford them? Some pricing practices...
Market Index Calculator
Easy Access to Market Indices Calculation
Our Free Market Index Calculator provides you with an effortless way to calculate various...
Margin Tools
Achieve Better Pricing with Our Margin Tools
Margins play a critical role in pricing strategies, from setting product prices and analyzing...
AI in Pricing
“The AI-revolution is not coming. It has already arrived. This book will give you a world-class peek into how it is changing pricing...
How to prepare for the upcoming sales season
The ultimate sales season guide for e-commerce and retail
Instead of receiving a bad name for not being able...
Price elasticity tool
What if you could charge more – and increase margins and sales at the same time?
By understanding your product’s price elasticity,...
Markdown simulator for
retail and ecommerce
When should you pull the trigger on markdowns?
Too early, and you’re leaving full-price margin on the...
Ecommerce Pricing Checklist
101 Proven pricing tips to elevate your business
Comprehensive Guide: 101 tips in checklist form covering every aspect of...
Customer Lifetime Value Calculator
Unlock the potential of your customer base with our CLV Calculator!
Understanding the long-term value of your customers...
Strategic Pricing Gateway Calculator
Calculate profitable price ranges for your products
You can use the Strategic Pricing Gateway Calculator to understand...
Profitable pricing in eCommerce
Become a pricing genius!
Setting prices is simple, but knowing the right price point requires a bit of knowledge. This...
Leveraging Demand Forecasting and Automation for Successful Discount Campaigning
Learn how to avoid costly mistakes and increase the profitability of your...
Business Case Calculator
What’s your pricingworth optimizing?
Input your business numbers. Get an instant ROI estimate based on Pricen customer benchmarks....
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